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How Superheroes Use Social Media

How Superheroes Use Social Media

Creative Relay co-founder Ed Shems has just posted on his blog a new personal project that’s a fun take on the proliferation of social media options. I asked Ed how this project came about: “It all started in my sketchbook a little while back. I drew a bad guy reading […]

Ready, Set, Freelance

Ready, Set, Freelance

On May 24, 2012, Justin and I gave a talk at the¬†Creative Careers Conference at Massachusetts College of Art & Design. The C3 Conference¬†is a two-day event helping to advance professional development for artists and designers. Our talk was titled Ready, Set, Freelance and below we’ve outlined a bunch of […]

Looking Beyond the Service

Looking Beyond the Service

As creatives, the majority of the work we do isn’t tangible. It’s a service. But along with that often come tangible goodies our clients want to get their hands on to further their business: business cards, letterhead, brochures, booklets, promo items and anything else you can slap a logo or […]

Be a Creative Partner to Your Clients

Be a Creative Partner to Your Clients

What is a creative commodity and is it a bad thing? Well, that depends where you’re trying to go in your career. I am of the opinion (shared by Jackie Goldstein who was the guest speaker for our webinar How to Avoid Becoming a Creative Commodity) that it’s vitally important […]